Slight yellow cast off vet the image. I used it for video, now switched to different one from K&F it isn’t as strong but doesn’t have the yellow cast

Works great for the price and is a solid filter

The filter and case is top notch. The filter itself if you look at it closely has tons of little dots/specks on it. It has the effect of softening the photo a bit, adding more contrast. I'm not sure I love keeping it on my lens, for some landscape photos it's not as ideal (unless trying for a darker, more arty one).

No need for expensive Hollywood Blackmagic nor Tiffen filters. This is a very clean filter with zero color shifts that does the job like any other expensive diffusion filter at much lower price point.

I start by saying that this filter will remain forever on my Canon 24-70 and that I am satisfied and amazed by the effect it gives to my photographs.
The filter comes in a hard case that already differentiates it from low-end filters: it is comfortable to use and has a non-slip part with different notches for multiple filter sizes. The construction is excellent and can be seen immediately from the layer applied to the surface which is a professional tool.
If you are a photography geek like me, to give an effect similar to diffusion / glow, you have already tried things like petroleum jelly on the lens, stockings pulled on a filter or various films. Here this filter is anything but. It has a sneaky effect and does NOT degrade the image. The edges remain sharp while the colors seem to fade slightly inside the photo, restoring the quality that was had with the use of film: really nice! I bought it for photography in broad daylight, but surely one of its best applications is with lights at night where you can appreciate more this diffusion of color and brightness. Despite being an overused term, this filter lends an organic feel to digital photographic pulp. I would like to point out that it does not have a blatantly and vulgarly widespread effect, but visible without attracting attention. Highly recommended for videos too!

You can see from the images, this makes your image more cinematic, it does add a bit of a soft touch to your images. This filter paired with my Sony A7S III and 24-105mm F4, gives me a whole new perspective! So happy with this purchase!

An absolute necessity if one is recording or photographing people for interviews or portraits. Today's hi-resolution digital sensors are simply not flattering to the skin. Yes, for stills one can soften skin in post, but it is more challenging to do that in video. 1/4 Filter is strong enough to flatter the skin, but doesn't over-soften the entire image--it is good for both men and women, although 1/8 Filter would work as well, but be a bit more subtle.

It adds the right amount of haze for portraits to make it stylistic. It doesn't add too much in my opinion and the image is still pretty sharp. I've included a test shot below that I took of a friend in direct sunlight with a star filter and an ND filter.

It's great I like how it looks ... would buy a lot more !

No thinking, excellent product !!!