K&F Concept Professional Tripod 72” is an amazing product; for the cost you get much more features and quality than most tripod products on the market. In my opinion you should buy this tripod if:1. You shoot with semi-pro level or above camera gears, often with heavier body and lens comparing to beginner gears.2. You often need to rise the camera on very high elevations to cover larger footage from top to down angles such as wedding photography.3. You often need to lower the camera as closer to the ground / object as possible such as macro or product photography.4. You need sturdy tripod for long exposures, landscaping or studio photography.5. You travel a lot and require a sturdy lightweight monopod.6. You are looking for high quality professional grade tripod with limited budget.This tripod has all the latest technologies and was smartly designed like no others. A 360 degrees rotation ball head on horizontal 180 degrees rotation base with increment to track line by line and apply to multiple panoramic shooting, combined with famous Arca swiss quick release plate and clamp. The unique two stage center axis with ball joint can rise and lower vertically or fall down 90 degrees from vertical position, extending and contracting horizontally; provides limitless mounting positions. The additional short stub splicer allows you to replace the two-stage center axis in case to save weight and lowering the tripod height to the minimum. One of the tripod legs can also be removed and transform the system into a perfect monopod. A spring load hook on bottom of center axis for adding weight such as hanging a camera bag to lower the system center of gravity in order to provide additional stability. This tripod is made of high quality aluminum, plastic and rubber in a very compact package, yet providing an impressive 10kg capacity, which surpasses most comparable products on the market. In my opinion for the money this tripod offers so much value, this is definitely a 5 star product for me.