What Happened To Zen Ray Binoculars ?
Have you ever heard of Zen-Ray binoculars? Once upon a time, the brand was a leader in the optics industry. They created a range of binoculars that offered superior quality at an affordable price. But then something happened and the company suddenly disappeared. So what happened to Zen-Ray binoculars? Let’s take a look.
1. What Was Zen-Ray?
Zen-Ray was a brand of optics owned by Optics Planet, a major online retailer. They specialized in binoculars, rifle scopes, and spotting scopes of all shapes and sizes. Their products were well-made and built to last. They offered a range of sizes and magnifications, making them ideal for a variety of uses.
2. What Were the Benefits of Zen-Ray?
Zen-Ray binoculars were known for their superior quality and affordability. The optics were sharp and clear, and the construction was sturdy. They also came with a lifetime warranty, so customers could be assured that their purchase would last a long time. On top of that, Zen-Ray offered free shipping on all orders.
3. What Was the Downside of Zen-Ray?
One of the few downsides of Zen-Ray was the customer service. Although the company was always quick to respond to customer inquiries, their response times could be slow. On top of that, they had a limited selection of products, so customers who were looking for more specialized optics had to look elsewhere.
4. What Happened to Zen-Ray?
In 2019, Optics Planet decided to discontinue the Zen-Ray brand. The company cited declining sales as the reason for the decision. They decided to focus their attention on their other brands, such as Vortex and Bushnell.
5. What Are the Alternatives to Zen-Ray?
Fortunately, there are still plenty of great binoculars on the market. Vortex, Bushnell, and Nikon all offer a wide range of binoculars that are comparable in quality and price to Zen-Ray. There are also a number of smaller brands that offer great quality at an affordable price.
6. Is Zen-Ray Making a Comeback?
Unfortunately, there are no plans for Zen-Ray to make a comeback. The company has been discontinued and the brand is no longer available. However, there are still plenty of great binoculars on the market, so customers can still find the perfect set of binoculars without having to worry about Zen-Ray.
In conclusion, Zen-Ray binoculars were once a leader in the optics industry. They offered superior quality at an affordable price, but the brand was discontinued in 2019. While there are no plans for Zen-Ray to make a comeback, there are still plenty of great binoculars on the market for customers to choose from. Whether you’re looking for a budget set of binoculars or a top-of-the-line pair, there is something for everyone.